Image via Square Enix

The Saami Council insists on removal of Sámi-inspired FFXIV attire

This Sámi-inspired attire may have gotten SE in trouble...

Square Enix may have landed themselves in hot water with a winter cash-shop attire from 2022. The Far Northern Attire, which we wrote about last year, has prompted the ire of the Saami Council, or Sámiráđđian, an advocacy organization of the Sámi people, who have demanded the removal of the attire, and that SE engage in a dialog with the Sámi people.

Recommended Videos

According to the council, the use of Sámi cultural elements constitute property that belong to Sámi. Therefore their use without permission is an infringement on their rights. In their letter to Square Enix, the Saami Council specify that this is not an issue about cultural sensitivity or appropriate depiction. Instead they are in violation of property rights, which are protected under intellectual property laws.

These rights are no different than those that Square Enix, for example, would use if anyone was making unauthorized Final Fantasy products. Or for another cultural property example, take Champagne, or Scotch Whisky, which much be produced in the Champagne region of France and Scotland respectively, otherwise they cannot be called those names. 

Related: Square Enix announces application window for FFXIV Fan Festival 2023 tickets, and you don’t have much time

The Saami Council cites an agreement they have with Walt Disney Animation Studios related to Frozen 2, in which several facets about the cultural property of the Sámi were adhered to. The council is likely looking for a similar agreement with Square Enix.

However, some are quick to balk at the council’s claim. On Reddit, commenters are disputing the authority of the Saami Council. They claim that as a non-governmental organization (NGO), they are not officially sanctioned. Meanwhile, several states in and around Scandinavia have their own government-certified Sámi advocacy organizations.

Whatever the case, Square Enix will have to make a decision. It’s likely they will concede the point in favor of avoiding controversy, but we will have to wait for an official SE statement to be sure.

For more Final Fantasy XIV news, guides, and info, check out New FFXIV anime-style commercial has fans pining for a full series.


Pro Game Guides is supported by our audience. When you purchase through links on our site, we may earn a small affiliate commission. Learn more
related content
Read Article Top 10 toughest minions to get in FFXIV
Shiromaru minion at Kugane in FFXIV
Read Article All FFXIV job changes & new abilities in Dawntrail
Using white mage abilities in Final Fantasy XIV
Read Article FFXIV Mountain Dew Collab Event rewards – How to get the Mountain Zu mount
Pizza emote with soda in Final Fantasy XIV
Read Article FFXIV players are finally getting the Kappa glamour set they’ve been begging for
Official banner for the 2024 Make It Rain Campaign in FFXIV
Read Article All challenges and rewards in the FFXIV 2024 Yokai Watch Event
FFXIV the Jibanyan minion obtained from the Yokai Watch event
Related Content
Read Article Top 10 toughest minions to get in FFXIV
Shiromaru minion at Kugane in FFXIV
Read Article All FFXIV job changes & new abilities in Dawntrail
Using white mage abilities in Final Fantasy XIV
Read Article FFXIV Mountain Dew Collab Event rewards – How to get the Mountain Zu mount
Pizza emote with soda in Final Fantasy XIV
Read Article FFXIV players are finally getting the Kappa glamour set they’ve been begging for
Official banner for the 2024 Make It Rain Campaign in FFXIV
Read Article All challenges and rewards in the FFXIV 2024 Yokai Watch Event
FFXIV the Jibanyan minion obtained from the Yokai Watch event
Author
Michael Hassall
Michael lives in the UK, but wishes he lived in Eorzea. A life-long gamer, Four years ago, he ditched a "real" job to write about video games for a living, and hasn't looked back. When not guiding players how to get the latest mounts, crafting recipes, and in-game goodies, he spends his time nurturing an unhealthy addiction to MMOs and gacha games.

Write A Comment

The Saami Council insists on removal of Sámi-inspired FFXIV attire

Comments are on moderation and will be approved in a timely manner. Please read the following rules before commenting:

  • All comments must be on topic and add something of substance to the post
  • No swearing or inappropriate words
  • No asking or begging for anything free
  • Do not attempt to start a poll in the comments
  • Comments in all CAPS will be removed
  • We reserve the right to remove a comment for any reason
  • Do not impersonate a staff member or influencer

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.